Molly Helfend

As a wisdom collector and lover of earth’s wonders, Molly’s passions are with the natural, botanical world. Whether through the alchemy of herbalism, research of indigenous plants, or mindful content creation, Molly educates people on how to interact and heal with nature. Her journey has been one through technicolor sunrises, and, through extensive research, she has discovered the beautiful potential that plants offer for human and environmental health. She began as a forest loving intern and environmental activist with Greenpeace and Rainforest Action Network. Later, gathered degrees, possessing a Bachelors of Science in Environmental Studies and Holistic Health from The University of Vermont and a Masters of Science in Ethnobotany from the University of Kent. To finish her studies, she traveled and lived in New Zealand, where she researched my master’s thesis, studying the correlation between the Māori concept of Kaitiakitanga — translated as “guardianship over nature” — and plant life. She continued to use her passion for plants to travel the globe, working as a clinical herbalist and using cultural competency to influence her ethnobotanical research and work in the USA, Australia, New Zealand, Brazil, England, and Indonesia. During this time, she has worked in the health and wellness sector for almost 10 years using her knowledge and expertise to consult, create and educate for some of the top companies in the world. Her work has been featured in Vice, Vogue, Vanity Fair, Passion Passport and The Alchemists Kitchen.

She recently finished work with Vice News Tonight exposing water pollution from the dairy industry and just finished doing research work in Bahia, Brazil surrounding entheogenic plants, shamanic community biogeography and biome ecopsychology. Her dream is to work with National Geographic, become an author and use film to raise ecological voices and promote sustainability for plant life across the world.


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